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Optimal Blue Confirms New API Initiative

Kevin Matthies3 mins

MMW learned Monday at the MBA Technology conference in Chicago that Optimal Blue – a leading provider of product eligibility…

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All About The API Conference Announces NFV Related Sessions

ChristaH1 mins

TMC announced this week that All About The API, being held July 18-21 in Las Vegas at the Caesars Palace…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing
  • Mobile Social

Marin Software Confirms Integration With Instagram Ads API

MikeR1 mins

Another day, another marketing partner for Instagram. Marin Software, a provider of cross-channel performance advertising cloud, told MMW on Thursday…

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  • Announcements
  • Mobile Apps
  • Mobile Devices
  • News
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Apigee Announces API Management for SMBs

michael1 mins

Apigee, developer of an intelligent API platform for digital business, has just introduced Apigee Edge SMB, which is a new…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Analytics
  • Mobile Apps
  • Technology

DataWeek + API World 2014 Honors Advertising's Hottest Innovators

MikeR1 mins

This week, the mobile advertising industry’s hottest young innovators were honored as the DataWeek + API World 2014 awards were…

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  • Smartphones
  • Technology

Distimo API Broadens Reach for ‘Everyone’

michael1 mins

Distimo announced Thursday the opening of its Distimo API to everyone. “New and existing Distimo users, with or without apps,…

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SiteScout Rolls Out API to Make RTB Accessible to Devs and Entrepreneurs

michael1 mins

SiteScout, a leading self-serve media buying platform, is touting the launch of a complete application program interface (API) for real-time…

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  • Announcements
  • Mobile Apps
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  • Technology

Apigee Introduces Groundbreaking API Exchange Platform

michael1 mins

On Thursday, API company Apigee heralded the launch of the Apigee API Exchange, the first API exchange platform designed to…

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  • Announcements
  • iOS
  • Mobile Devices
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  • Smartphones
  • Technology

SDKs Finally See The ‘Light’ Thanks to Philips

michael1 mins

A lightbulb must have gone off at Philips because the company is doing something so outside of the box that…

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  • Mobile Analytics
  • Mobile Apps
  • Mobile Marketing
  • Mobile Social
  • News

Non-Official Twitter Clients Remain More Popular Than Twitter Admits

michael1 mins

A new study from Sysomos reveals that 42% of tweets are being made by non-officials applications. What’s more surprising, however,…

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