Adobe: Cyber Monday Largest Online Sales Day in History
Adobe has just released its 2016 online shopping data for Cyber Monday and the holiday weekend overall. Cyber Monday “is…
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TubeMogul Acquisition Brings Leading Video Advertising Platform to Adobe Marketing Cloud
Press Release: Adobe today announced it has entered into a definitive agreement to acquire TubeMogul for approximately $540 million net…
IBC 2016: Adobe Demos New VR, Character Animation, 3D Innovations
The media industry is buzzing about news that Adobe is launching a series of innovations for Adobe Creative Cloud and…
OPINION: Stop Focusing on App Installs
The following is an exclusive guest contributed post from Matt Asay, vice president of mobile for Adobe Marketing Cloud. In…
Adobe Acquiring Livefyre, Now User Generated, Branded Content Will Extend Marketing Cloud
Adobe, we’re told, will acquire Livefyre, a content curation and audience engagement company. “The Livefyre platform gives brands and publishers…
Adobe, comScore Advance Digital TV and Ad Measurement
On Tuesday at Adobe Summit, Adobe and comScore announced a global strategic partnership to provide what the companies describe as…
Adobe Named a Leader in Customer Analytics Solutions
Adobe announced Thursday that Adobe Analytics, the data and analytics backbone of Adobe Marketing Cloud, has been recognized as a…
Big Ideas, Big Data, Big Awards: Adobe Data Science Symposium Set for May 26
Adobe, a leader in digital marketing innovation, has announced the fourth annual Adobe Digital Marketing Research Awards and third annual…
Adios, Adobe Flash? Tech World Pretty Much Think Its Death is Timely, Indeed
Say goodbye to Flash. Well, maybe not today. But mark your calendar for “sometime really soon.” “Flash, the popular software…
Who’s The World’s Greenest Tech Company?
A new report from Newsweek is shining an international spotlight on the world’s greenest tech companies. So who comes out…