A Big Guarantee: Millennial Media Promises 100% In-App Mobile Ad Viewability
Is 100 percent mobile ad viewability even possible? Millennial Media thinks so. A leading independent mobile ad marketplace, the company…
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Fluent Gives Marketers Key Insight into The Attributes of Today’s Digital Consumers
The folks at Fluent are out with a pair of insightful new reports that marketers would be wise to peruse….
MakeMeReach Acquired by Mobile Ad Giant
On Wednesday morning, Perion Network announced today that it has closed the acquisition of Paris-based MakeMeReach. Financial terms were not…
InMobi Shows Off New Native Ads Platform
The native mobile advertising waters are getting crowded. On Thursday, mobile advertising network InMobi announced the launch of its long-awaited…
Connected Devices Growing Faster Than Expected in U.S.
The mobile landscape is growing farther and wider with each passing day, says a new report from InMobi. The independent…
Medialets Scores $6M Series B Funding Round For Continued Expansion
Medialets today announced a new $6M series B round of financing to help continue the company’s expansion and further it’s…