mobileStorm CEO Jared Reitzin called it like he saw it.
Last week at SXSW, Reitzin told Tinitell creator Mats Horn that the wearables innovator would have the “last laugh” after his presentation at the SXSW Accelerator event.
And Jared was right. That evening, Horn and his Swedish startup scored an SXSW Accelerator Award in the ultra-competitive wearables category.
Connecting with Horn just moments after his pitch, Jared spoke at length with the wearables innovator about Tinitell, a simple but remarkable wristphone for kids that acts as a reliable and convenient security feature for families and parents wanting to keep tabs and stay connected with their kids.
So how did Horn cultivate Tinitell into a SXSW standout? Check out the exclusive Mobile Marketing Watch interview below to find out.