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March 30, 2023
Mobile Marketing Watch

Mobile Marketing Watch

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Social Media

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Power of Social Media Technology Empowers Publishers

EmmaM6 years ago2 mins

MMW recently learned that the Independent Book Publishers Association (IBPA) has revealed an updated, user-friendly web portal for its over…

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  • Infographics
  • Marketing Strategy
  • Mobile Marketing
  • Social Media

The 10 Rules of Effective Marketing on Facebook

michael6 years ago1 mins

Everyone, it seems, is marketing through Facebook these days. But not everyone is doing it effectively. With 2017 fast approaching,…

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  • Social Media
  • Technology

Verint Brings Holistic Approach to Social Media Management

EmmaM6 years ago2 mins

Verint Systems Inc. announced Monday enhancements to its Social Engagement solution. The software, we’re told, supports an integrated multi-departmental approach…

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  • Marketing Strategy
  • Social Media
  • Technology

Apsalar Tapped for Pinterest Marketing Partners Program

Jesse Kuehn6 years ago2 mins

Apsalar, an app ROI platform that helps mobile marketers drive growth, has announced that it has been named to the…

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  • Social Media

Snapchat Set to Generate $1 Billion in Revenue Yearly By 2017

michael7 years ago2 mins

According to freshly published industry projections, Snapchat is poised to rocket to new ad revenue heights. “Snapchat’s messages may disappear,…

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  • Announcements
  • Marketing Strategy
  • Mobile Marketing
  • News
  • Platforms
  • Social Media

No Bots About It: The Bot Revolution Sweeping Across Social Media

michael7 years ago2 mins

The social media bot revolution is now underway. And the folks at a company called imperson are among those leading…

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  • Mobile Marketing
  • Social Media

Video Marketing Expert Weighs in on Instagram Video Length Extension

michael7 years ago2 mins

The following is a guest contributed post from Cole Vineyard, Senior Marketing Manager of Filmora and FilmoraGo. In March, Instagram…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing
  • News
  • Social Media
  • Technology

Touch Technology Makes a Splash in Mobile Advertising

michael7 years ago1 mins

Opera Mediaworks and Immersion Corporation have teamed up to help marketers improve campaign performance by adding touch technology to video….

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  • Announcements
  • Mobile Marketing
  • News
  • Platforms
  • Social Media
  • Technology

360WiseMedia Aims to Make Social Media Marketing Affordable

MikeR7 years ago1 mins

“We need to change the way the media is fed. The 360WISE brand and 360WiseMedia are dedicated to disrupting positive…

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  • Mobile Social
  • Social Media

Pin This: Social Site Pinterest Now Testing Video Ads

Barton7 years ago1 mins

Ad industry sources reveal that Pinterest’s “long-awaited video ads” are here. “Pinterest had been considering how it could implement video…

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Editor's Pick

  • 5 Strategies Brands Haven’t Tapped Yet for Holiday 2018
  • In-App Mobile Ad Fraud Up 800 Percent
  • How Flutter Looks Set to Transform Android and iOS App Development
  • The Sports Spike: Why Mobile Advertisers Need to Go Broader Around the Big Games
  • Cheetah Mobile Vice President Keynotes Microsoft Tech Summit 2018 in Shanghai
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