mCommerce is surging according to the latest industry data showing that smartphones and tablets are contributing to escalating levels of mobile and online sales.
As we all know, 2013 was a banner year for mobile commerce. But knowledgeable estimates now project that U.S. retail mCommerce sales for 2014 will ultimately dwarf what we saw last year.
Consequently, advises the merchant payment experts at North American Bancard (NAB), it’s important to not overlook the importance of optimizing your company’s website for mobile use.
According to Part Select, 79 percent of consumers use a smartphone to do their shopping. And their latest inforgraphic, shared with MMW by NAB highlights the underlying surge in smartphone shopping.
