Samsung Goes Big on Gigs with New Mobile Storage Offering

256GB_UFS_0211In the closing hours of Mobile World Congress, Samsung announced that it is now mass producing the industry’s first 256-gigabyte embedded memory based on the Universal Flash Storage (UFS) 2.0 standard, for next-generation high-end mobile devices.

The newly introduced embedded memory features “outstanding performance” for mobile devices that exceeds that of a typical SATA-based SSD for PCs, the company said in Barcelona.
“By providing high-density UFS memory that is nearly twice as fast as a SATA SSD for PCs, we will contribute to a paradigm shift within the mobile data storage market,” said Joo Sun Choi, Executive Vice President, Memory Sales and Marketing, Samsung Electronics. “We are determined to push the competitive edge in premium storage line-ups – OEM NVMe SSDs, external SSDs, and UFS – by moving aggressively to enhance performance and capacity in all three markets.”

The new Samsung UFS memory satisfies needs for what Samsung calls “ultra-fast speed, large data capacity and compact chip size in high-end smartphones.”

Samsung announced availability of its 128GB UFS memory in February of last year.