The folks behind BlackBerry are banking on a new mobile application to provide added security and storage redundancy for user’s data.
Research In Motion has rolled out its new BlackBerry Protect, a free mobile application that lets BlackBerry users wirelessly back up, restore and even locate their BlackBerry smartphone should it be lost or stolen.
“Last year we introduced the world to BlackBerry Protect via limited beta,” writes Douglas Soltys on the BlackBerry Blog. “Throughout the beta, we received great feedback from the thousands of BlackBerry Beta Zone users who tested out this personal data security solution, ultimately shaping it into what it is today.”
Key features of the new app include remote wipe, remote lock, and ‘Lost and Found’ screen, remote activate loud ringer, cell tower and GPS device tracking, Over the Air (OTA) backup and restore of contacts and calendar, memos and tasks, browser bookmarks, and even text messages.
For now, the app is available in open beta but only to users in North American and Latin America.
“You know that sinking feeling you get when you lose something really important?” BlackBerry asks in a new promotion for the app. “Imagine it’s your BlackBerry smartphone. Don’t panic. With BlackBerry Protect, what’s lost can be found.”