PRESS RELEASE: Retail TouchPoints, the industry’s go-to source for customer engagement strategies, today announced the winners of the 2017 Customer Engagement Awards.
This year, Retail TouchPoints is recognizing 11 retail companies that are employing digital innovation and technology across the organization. Each of this year’s winners has strived to satisfy, surprise and delight shoppers in their respective industry segments.
Through a nomination process, the winners were selected based on, but not limited to, four specific criteria:
- Unique shopping/promotional offerings
- Customer engagement strategies
- Customer analysis
- Technology innovation
“These forward-thinking retailers are striving to improve their overall omnichannel approach to customer engagement while maintaining a critical balance,” said Debbie Hauss, Editor-In-Chief of Retail TouchPoints. “This year’s winners are poised to survive by knowing when to pull the trigger on the latest technologies, while continuing to focus on the basics.”
Winners include large and small retail companies in a variety of industry segments, from mattresses and sleepwear to food, books and electronics. This year’s winners are (in alphabetical order):
- Adore Me
- Everlast Worldwide
- Guaranteed Foods
- Serta Simmons
Those interested in obtaining further details should visit 11 Retailers Win 2017 Customer Engagement Awards, a feature report which provides additional information on each winner.
About Retail TouchPoints
Retail TouchPoints is an online publishing network for retail executives, with content focused on optimizing the customer experience across all channels. The Retail TouchPoints network is comprised of a weekly newsletter, special reports, web seminars, exclusive benchmark research, an insightful editorial blog, and a content-rich web site featuring daily news updates and multi-media interviews at www.retailtouchpoints.com. The Retail TouchPoints team also interacts with social media communities via Facebook, Twitter and LinkedIn.