Red Ventures, a technology-driven marketing and sales company, just announced a $15 million strategic investment in Ampush.
If you’re not familiar, Ampush is a provider of native in-feed mobile advertising on Facebook, Instagram, Twitter and Pinterest.
As part of the investment, we’re told, Red Ventures CEO, Ric Elias, will join the Ampush Board of Directors, and the two companies will leverage their collective technology and digital marketing capabilities to “drive incremental growth for partners.”
“We’ve known the team at Ampush for a long time, tracked their progress, and have developed a strong relationship as they’ve continued to grow,” said Ric Elias, CEO of Red Ventures. “We look forward to collaborating and leveraging both of our platforms as we continue to evolve in a rapidly changing digital landscape.”
“Ampush is known to be the performance leader in native mobile marketing,” adds Jesse Pujji, CEO of Ampush. “Red Ventures has built the strongest value proposition of any company that grew up in the search era. This partnership makes a lot of sense because it will enable us to deliver end-to-end performance capabilities and propel more growth for their partners and ours.”