Pandora and Facebook are doing bigger business together for the purpose of giving social media junkies new personalized music sharing and listening options.
The leading internet radio service announced Tuesday that it is making it easier than ever for millions of registered users to discover and share the music they love with friends.
It’s all made possible through a new Timeline App on Facebook.
The enhanced sharing capability makes the Pandora social experience even more personalized by allowing listeners on both mobile and web to automatically publish their music activity to their Facebook Timeline and curate their musical identity within the Music section for timeline.
“Music is a central part of many people’s lives and at Pandora we recognize that it can be both an intensely personal experience and a highly social experience,” explains Pandora Chief Technology Officer and EVP of Product, Tom Conrad. “For those who want to share, Pandora’s new timeline app serves as another platform for music exposure and discovery, which benefits listeners, artists and advertisers. With Facebook’s recent addition of the Music section for timeline, we’re now offering personalized social sharing experiences for every type of listener.”