It’s a big day for mobile money in the United Kingdom.
This morning, O2 heralded the launch of O2 Wallet, which is being billed as “a seamless and secure digital wallet service that will deliver the benefits of mobile money to more UK consumers than any other product or service currently available.”
Not surprisingly, all the features you would want or expect from such an offering are included. O2 Wallet, for example, enables consumers to securely transfer money to any UK mobile phone number “as easily as sending a text.”
O2 Wallet also makes shopping much, much easier. A comprehensive barcode and search engine function compares the prices of millions of branded goods from more than 100 online retailers.
“With O2 Wallet,” says James Le Brocq, Managing Director at O2 Money, “it’s easier to transfer money, track expenditure and pay swiftly and securely, all using your mobile. We believe it will transform the way people manage their finances and spend money.”
Additional functionality will soon enable consumers to use O2 Wallet to top-up mobile airtime, and buy train tickets.
“We recognize that security is absolutely key,” Le Brocq adds. “O2 Wallet has been trialled internally for months and has undergone extensive ‘stress-testing’ with security experts. In additional to PINs and passwords, all personal details and financial data are held on remote central servers rather than on the mobile device itself. This, we believe, is the safest and most secure way to deliver mobile payment services.”