New Report Focuses on App Store Maturity

Apple, Google, and Amazon preside over three of the world’s largest mobile app stores. But which is the most “mature” of this superior lot? According to Pfeiffer Report’s “2013 App Store Maturity Shootout,” Apple still reigns supreme. “The combined results of the four different benchmarks and evaluations,” the report reads, indicate that Apple is clearly …   Read More

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New Report Focuses on App Store MaturityApple, Google, and Amazon preside over three of the world’s largest mobile app stores. But which is the most “mature” of this superior lot?

According to Pfeiffer Report’s “2013 App Store Maturity Shootout,” Apple still reigns supreme.

“The combined results of the four different benchmarks and evaluations,” the report reads, indicate that Apple is clearly far ahead of the competition “in terms of overall app store maturity.”

The report, which probes every conceivable aspect of each app store’s existence – from search proficiency, to the presentation of individual apps – places Apple is at the top of the list when it comes to overall app ecosystem quality.

Apple earned 53.1 out of 100 points. Google Play scored 40.9 and Amazon’s Appstore finished a distant third with 34.1.

As the numbers suggest, the report ultimately determines that “none of the app stores come even close to the ideal score at this time.”

To download the full report from Pfeiffer, click here.

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