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Marketing Strategy

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ePlay Touts Big Shot AR Beta Launch

michael2 mins

On Monday, ePlay Digital Inc. announced its official launch for Big Shot Basketball beta will take place in Las Vegas…

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  • Marketing Strategy
  • Opinion

7 Mixed Reality Technology Options for Marketers

michael7 mins

The following is a guest contributed post by Jason Yim, CEO and Executive Creative Director of Trigger Augmented and mixed…

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  • Marketing Strategy
  • Opinion

A Marketer’s Guide to Harnessing Micro Mobile Moments

EmmaM9 mins

The following is a guest contributed post by Harald Kratel, VP of Global Marketing, Smaato Mobile has fundamentally redefined the…

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  • Marketing Strategy
  • Opinion

Connected Cars: The Opportunity Is Closer Than Marketers Think

michael7 mins

The following is a guest contributed post by Keith Petri, Chief Strategy Officer of Screen6 The rise of the connected…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing
  • Opinion

Here’s Why Marketers Aren’t Spending More on Mobile Playable Ads: 5 Common Misconceptions about Playable Ads

michael10 mins

The following is a guest contributed post by Alexei Chemenda, CRO for Apps and Managing Director, U.S., Adikteev Mobile users…

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  • Marketing Strategy

Graphic Designer Spotlight Interview: Dionna Dorsey

michael10 mins

Recently, an impressive article on the Printful blog about District of Clothing — an online store launched by 36-year-old graphic…

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  • Marketing Strategy

Empathy In Marketing: The Secret To Better Relationships!

michael10 mins

The following is a guest contributed post by Swrve CEO Christopher Dean. The current buzzword in marketing might seem to change…

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  • Marketing Strategy
  • Mobile Marketing

INFOGRAPHIC: Spring Cleaning for Digital Marketers – 4 Things Every Brand Should Do Now

michael1 mins

Spring is here, and now’s the perfect time for brands to freshen up their digital marketing efforts. So, how do…

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  • Marketing Strategy
  • Opinion

It’s Time to Demand More of Your Smartphone – and I Don’t Just Mean More Pixels

michael8 mins

The following is a guest contributed post by Greg Wester, SVP, Marketing & Business Development, Mobile Posse As the dust…

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  • Marketing Strategy
  • Mobile Marketing

First Look: Ping Identity Announces Participation in the Microsoft Intelligent Security Association

EmmaM2 mins

This week, Ping Identity — a leader in Identity Defined Security — announced its participation in the Microsoft Intelligent Security…

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Editor's Pick

  • Mobile‑First Strategies for Casino Apps: What Marketers Can Learn
  • Gamelight    redefines    Mobile    Game    User   Acquisition    with    Advanced   AI Targeting.
  • Gamelight: The #1 Rewarded Source in the Latest AppsFlyer Performance Index Across All Genres and Geographies
  • Responsible Borrowing: Breaking the Payday Loan Cycle
  • Leveraging Digital Intelligence for Effective Mobile Marketing Strategies
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