Mobile Marketing: Here’s What Happened This Week

Mobile-MarketingIn case you missed it, here are some of the top stories in mobile marketing and advertising we’ve been following this week.

Google, Apple Not Interested in Twitter
CNBC confirmed late Wednesday that Google and Apple are of the list of possible suitors for Twitter.

MMW’s Sister Site Recognized by CDW Healthcare Among Top Health IT Blogs of 2016
The team at CDW Healthcare recently published their list of the Top 50 Health IT Blogs of 2016. And those of at Mobile Marketing Watch were thrilled to learn that our healthcare focused sister site mHealthWatch made the cut.

Google Gets Back into the Smartphone Game with Game Changing Device
Google on Tuesday formally unveiled a new smartphone called Pixel priced at $649. The impressively-durable device delivers with it an array of components and features that are drawing widespread consumer interest today.

Battle of the Titans: TV and Digital Go Head to Head to Grab U.S. Media Dollars
The battle of the titans has arrived. It was only a matter of time, as the former champion — television — now faces a formidable revenue-grabbing foe: digital advertising.

First Look: Brightcove Video Connect Integrates Video Across Salesforce Offerings
Brightcove, a global provider of cloud services for video, announced Monday the beta availability of Brightcove Video Connect for Salesforce integration.

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