Mobile Marketing: Here’s What Happened This Week

In case you missed it, here are some of the top stories in mobile marketing and advertising we’ve been following this week. MMW Podcast 1: Industry Experts Talk Mobile Marketing Compliance and Location Technology This week, we are kicking off our new Mobile Marketing Watch podcast. For our inaugural presentation, we are treated to a …   Read More

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Mobile Marketing Here’s What Happened This WeekIn case you missed it, here are some of the top stories in mobile marketing and advertising we’ve been following this week.

MMW Podcast 1: Industry Experts Talk Mobile Marketing Compliance and Location Technology
This week, we are kicking off our new Mobile Marketing Watch podcast. For our inaugural presentation, we are treated to a highly informative conversation led by our respected mobile marketing industry guests.

Media Buyers’ Mobile Cheat Sheet
With mobile predicted to represent a whopping 70 percent of digital ad spend by 2019, advertisers are continually looking for an edge in getting the most out of this smaller screen.

OneCommand’s New Facebook and Instagram Integrations Help Auto Industry Succeed with Social Media Platforms
OneCommand just announced new integrations with Facebook and Instagram that utilize an innovative new product to reach customers at key touchpoints during their ownership lifecycle through automated social marketing.

Video Advertising Platform Virool Poised for Further Growth
Virool, a video distribution platform for marketers, just announced a new round of strategic funding to further accelerate its presence in the global advertising market.

Exclusive First Look: StreamSpread Aims to Help Connect Websites and Streamers
On Thursday, MMW learned that first of its kind video advertising platform StreamSpread has formally launched, bringing a “new, intuitive way for advertisers and publishers to manage live video content and make meaningful profits online.”

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