Mobile Healthcare (mHealth) News Roundup

mHealth: custom-designed apps can help market healthcare professionals Last week, we ran a story about ePractice.eu – the company predicts that hospitals and doctors will become the main distributors for mhealth applications, rather than app stores. Conveniently, this week sees a release from Pixineers – a company that develops custom-built mobile apps for medical professionals. …   Read More

1392 2
1392 2

mHealth: custom-designed apps can help market healthcare professionals

Last week, we ran a story about ePractice.eu – the company predicts that hospitals and doctors will become the main distributors for mhealth applications, rather than app stores. Conveniently, this week sees a release from Pixineers – a company that develops custom-built mobile apps for medical professionals.  Pixineers got it’s start developing apps that show before-and-after results for cosmetic surgeons. Examples include Dr.90210 (an app for the Simoni plastic surgery in Beverly Hills) and the Dr. Nassif Rhinoplasty and Cosmetic Surgery app.

Read more here

Interview: iPhoneECG ready for Android, too

In an expansive interview with MobiHealthNews, Albert explained the many uses cases for his single lead ECG device; why he thinks there are too many complaints about FDA regulation of mHealth; next steps for the iPhone ECG device; and more.  Albert also let it slip that his ECG case for the iPhone is already working with at least one other smartphone.  The Android version is already done: “We have it working on the least expensive Huawei Android device,” Albert said. “We will make a credit card sized device that will allow this to work with any tablet, any smartphone, any laptop in the future.”

Read more here

Mobily launches baby ultrasound MMS service

Etihad Etisalat (Mobily), the leading Saudi telecom company, has launched Baby Ultrasound MMS service, an innovative solution for expecting parents, in cooperation with Dr Sulaiman Al-Habib Medical Group.  With this new mHealth initiative from Mobily, expecting parents can receive their baby’s ultra sound image and video via MMS after their visit to their doctor at Dr Suliman Al-Habib Hospital.

Read more here

Health sensors improving but not yet elegant

It’s time for a reality check in mobile and wireless home health, specifically in the area of body sensors. And this bit of buzzkill comes from someone at the forefront of the field, namely Dr. Joseph Kvedar, director of the Center for Connected Health at Partners HealthCare System in Boston.  “Most of the time, I write from the perspective of a technology vision that includes continuous (or near continuous) sensing of multiple physiologic signals. These signals are flawlessly transmitted to a computing environment where decision support can be applied to aid in improved communication with patients and improved decision making by providers,” Kvedar writes in his most recent blog post.

Read more here

Pharma continues push into mobile

Communicators and marketers weighed in on mobile health this morning, looking at programs as wide-ranging as corporate brand apps to public health initiatives at a Business Development Institute event in New York.  Kate Bird, director of digital communications policy, external affairs, and communications at Pfizer, said that the drugmaker launched the mobile version of Pfizer.com this week.  She added that the company chose the website’s “about Pfizer,” news and media, products, and investors sections to be included in the mobile version of the website after finding that mobile traffic was highest in those sections of the site.

Read more here

Remote patient monitoring to grow 26 percent

According to a research report from Kalorama Information the market for remote and wireless patient monitoring is set to grow about 26 percent annually through 2014.  “With increased waiting times at doctors’ offices, some employees may have to take a sick or personal day to see the physician for what might be a routine visit and technology might help avoid that scenario,” Kalorama stated in its release. Kalorama said these systems will grow by over $6 billion this year.

Read more here

Diabetes Patients are the main target for mHealth App developers

The majority of today’s mHealth smartphone applications fall into the category of general health tracking and fitness tools. Generally these apps have a low to medium sophistication level. Chronically ill people have not yet been the focus of today’s app developers. This will change with the entrance of traditional health industry players into the mHealth app market.  With the potential for sophisticated monitoring, compliance, time-management and a host of other applications to improve healthcare delivery to chronically ill patients, mHealth solutions promise to bring significant advances in the management of chronic diseases. In addition, the target group size is very impressive. According to the OECD and WHO there are more than 2 billion patients with chronic diseases worldwide.

Read more here

Mobile healthcare key to improved minority outcomes

Smartphones, health apps and other mobile health technologies may prove more valuable than a hospital-based EHR for improving communication with minority patients. A set of five studies, published by the American Health Information Management Association’s Foundation’s Perspectives in Health Information Management, dug into everything from using cell phones to manage diabetes among minority patients in urban areas to how mobile devices affect health access by Native Americans, reports Healthcare IT News.

Read more here

Inova Selects Oracle For Healthcare Informatics Platform

Announced Tuesday, Inova, a Northern Va.-based, non-profit healthcare provider network serving more than one million people annually, said it will use Oracle’s technology to create a data services hub that links patient information through an interoperable informatics infrastructure across operational, clinical care, and research domains.  Executives from both companies said the technology will help Inova unlock the value of data captured in disparate healthcare transactional systems to accelerate research and yield new clinical and translational insight.

Read more here

In this article

2 comments

  1. Mobile Healthcare (mHealth) News Roundup | Mobile Marketing Watch | Mobile Marketing Site

    […] professionals Last week, we ran a story about ePractice.eu – the company predicts that hospitals. mobile marketing – Google Blog Search This entry was posted in Mobile Marketing and tagged Healthcare, Marketing, mHealth, Mobile, […]

  2. Mobile Healthcare (mHealth) News Roundup | Mobile Marketing Watch | Mobile Marketing Online

    […] professionals Last week, we ran a story about ePractice.eu – the company predicts that hospitals. mobile marketing – Google Blog Search This entry was posted in Sms Marketing and tagged Healthcare, Marketing, mHealth, Mobile, News, […]

Comments are closed.