The Minnesota Vikings and VenueNext announced an agreement on Monday to implement the VenueNext technology platform at U.S. Bank Stadium layer this year.
According to details shared with MMW, Vikings fans attending games at the state-of-the-art stadium will see a new version of the team’s mobile app that will seamlessly incorporate many venue services, including an enhanced digital ticketing option, wayfinding, food and beverage ordering and express pick-up service, loyalty rewards, merchandise ordering, push notifications and robust video content.
Additionally, a media release explained, the new app will integrate Ticketmaster, Aramark, point-of-sale solution Appetize, seat upgrade technology Experience, loyalty company Skidata and content app developer Adept into one Vikings app, eliminating the need to download multiple apps for stadium services.
“We look forward to launching this new, dynamically upgraded app that not only will give all Vikings fans a better experience when consuming team content on their mobile devices but also will allow seamless access to the numerous amenities at U.S. Bank Stadium,” said Vikings Owner/President Mark Wilf. “Our goals are always to provide the best game day experience possible and to continue developing deeper engagement with all Vikings fans, and the VenueNext technology will help achieve both.”