Mobile App Users Enticed with Discounted Pizza from Papa Johns

The number of mobile phone and tablet owners who use their devices to order pizza is growing by the day. As a result, Papa Johns is doing everything in its power to become the mobile king of domestic pizza chains.

Papa John’s seasonal mobile promotion gives those who place an order through the Papa Johns mobile app 25% off the final purchase price of their order. The offer, however, excludes the “Special Offers” tab and applies strictly to orders from the Full Menu.

For Papa John’s, the mobile promotion comes at a great time, given the recent Harris Poll survey which indicated that 61% of Americans said they plan to spend less on eating out in the next six months.

As budgets tighten amidst the post-holidays financial blues, restaurants and retailers have to pull out the stops to continue driving repeat business. Consequently, Papa John’s is doing even more than just providing discounts on pizzas ordered via mobile. The venerable pizza king is also giving away one of the hottest mobile devices currently on the market.

“The holidays are here,” the pizza maker announced on Facebook, “and Papa John’s is giving away more than just delicious food. We’re also giving away a Samsung Galaxy Nexus Android phone every day through December 31, 2011. After all, how else are you going to phone in your holiday pizza orders?”

To learn more about Papa John’s latest mobile opportunities and discounts, click here.