Last week, the MMA sounded its promotional trumpet to herald its forthcoming webinar titled “The Top 3 Location-Based Advertising Insights Across Retail, QSR and Auto.”
Scheduled for March 18th, the free webinar will extend the very important conversation raking place across key market sectors today with regard to location.
“Location-based advertising has evolved dramatically from its humble beginnings of simple geofence tests,” the MMA says. “Today, retail, QSR and auto brands are leading the way and running sophisticated campaigns that are delivering meaningful metrics.”
The Mobile Marketing Association has assembled an esteemed group of marketers and mobile experts from Verve Mobile, xAd and YP to probe the 3 most important insights from each of the aforementioned industry categories on how applying location intelligence to mobile campaigns will drive measurable ROI.
“These insights are based on thousands of campaigns in 2013 and 2014,” the MMA says.
To learn more or to register, click here.