Message to Fitbit: Time to Close the Data Loop

Message to Fitbit Time to Close the Data LoopRob Havasy, Vice President of the Personal Connected Health Alliance, came to the 2015 International Consumer Electronics Show (CES) this week with a message for Fitbit.

Fitbit, of course, just announced at CES that it will start shipping its new fitness trackers which include Bluetooth Smart-enabled continuous heart rate monitoring capabilities.

“We applaud Fitbit and other companies for developing these important tools to help consumers track important measures such as heart rate, to take control of their health and wellness,” a statement from Havasy’s organization reads. “The next important step is to ensure that consumers are able to share their personal health data with their health providers, caregivers, family and social networks — in a secure, user-friendly format.”

So, will Fitbit get the message? It’s hard to imagine that the wearables giant won’t, considering how loud the message was.

If you’re not familiar, the Personal Connected Health Alliance, formed by Continua, the mHealth Summit and HIMSS, was founded “to represent the voice of the consumer in personal connected health.”