When it comes to the growth of mobile payments services, the folks at fast food giant McDonalds are “lovin’ it.”
On Monday, news came to light that McDonalds is actively testing mobile payments for potential widespread deployment later this year or early in 2013.
“McDonald’s is testing a mobile payments service featuring PayPal at 30 of its restaurants in France,” Reuters confirmed this morning.
Earlier this year, McDonald’s ran demonstrations of a broader PayPal mobile payments service at its franchisee conference in Orlando, Florida.
The emperor of hamburgers is said to be eager to allow customers to begin using their smartphones to make purchases at its 30,000 restaurants across the globe.
In terms of mobile payments, “McDonald’s would certainly be a whale,” says Gil Luria, an analyst at Wedbush Securities. “If McDonald’s customers can stand in line and order on a mobile app and pay with PayPal that is a huge extension of PayPal’s reach.”