Mac Purchases Rising in Government Spending

Fortune is reporting the latest findings from Charlie Wolf, an analyst with Needham & Company. According to Wolf’s analysis of IDC numbers on Mac sales during June 2010, an enormous escalation of government spending was discovered. Simply put, Apple is selling macs to the US government at an astounding rate. Based on the Fortune report, …   Read More

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Fortune is reporting the latest findings from Charlie Wolf, an analyst with Needham & Company.

According to Wolf’s analysis of IDC numbers on Mac sales during June 2010, an enormous escalation of government spending was discovered.

Simply put, Apple is selling macs to the US government at an astounding rate. Based on the Fortune report, government sales rose better than 200% year over year for the June quarter.

“Whether the June blip was a one-quarter phenomenon or something more enduring should be revealed in future quarters,” Wolf writes.

The numbers reported in full are as follows:

  • At 35%, Mac shipment growth in June easily exceeded the market’s growth rate of 20.9%.
  • Mac shipments grew 31.4% in the home market, topping the market’s growth rate of 25.2%.
  • At 49.8%, the Mac’s growth in business was three times higher than the market’s 15.7%.
  • Mac shipments in government grew 200%, sixteen times faster than the market’s 12.1%.

Wolf, also pointed to the “intriguing phenomenon” of the European expansion of the Mac sales. “The key driver of Mac sales in the European market,” Wolf writes, “appears to be the iPhone. The iPhone holds a higher share in the European smartphone market than it does in the U.S. because it is distributed through multiple carriers in most countries in this region. In addition, the halo effect emanating from the iPhone is undoubtedly stronger than the iPod halo effect.”

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