The evolution in mobile video is underway.
LG Electronics and YouTube announced at Mobile World Congress today in Barcelona, Spain that they have formed a strategic partnership to bring a unique 3D mobile experience to users.
According to the official word from LG and YouTube, LG’s forthcoming Android-powered premium smartphones will allow users to capture and view 3D videos without glasses. What’s more, users can also upload and share the videos instantly via YouTube.
“The Optimus 3D is LG’s newest flagship smartphone,” boasted Dr. Jong-seok Park, President and CEO of LG Electronics. “It is our answer to two major pain points of the current 3D experience – limited mobility and specialized glasses. Furthermore, our partnership with YouTube will ensure that our customers can easily generate and access ample 3D content.”
As mobile video continues to explode in popularity and ubiquity, the productive new partnership between LG and YouTube represents a broader push into 3D entertainment by LG and the world’s largest online video community.
Despite the complex nature of the video technology with which they now toil, both YouTube and LG collaborated to enable the delivery and sharing of 3D video onto mobile devices “in a way that makes it simple and easy for consumers.”
“3D technology has traditionally been reserved for the major Hollywood movie studios,” said Francsico Varela, Head of YouTube Platform Partnerships. “With the new LG Optimus 3D anyone anywhere in the world can shoot 3D videos, upload them to YouTube and share them with their friends. We’re excited to see the creative videos our community captures and shares with this new technology.”
The Android-powered Optimus 3D will be available globally starting in Europe early in the second quarter of 2011.