Lead Generation Giant ReviMedia Launches Newest Venture

Lead Generation Giant ReviMedia Launches Newest VentureReviMedia, Inc. announced today that they’ve officially gone to the dogs… and cats.

The lead generation powerhouse in the digital and mobile worlds has launched PetPremium, an innovative online focused pet insurance provider which will provide extensive pet health coverage to the American public.

The program will be offered in 49 states, the company says.

The ever expanding pet industry is experiencing massive growth, with the total expenditure on pet services and products close to $53.3 billion in 2012.

Revimedia has been active in the pet insurance lead generation space since early 2012 and owns several web domains offering pet insurance comparison.

This experience, ReviMedia insists, has given the company in-depth insight into the inner workings and structures of the pet insurance industry and its potential for continued growth.

“ReviMedia has a comparative advantage because our lead gen activities have given us unique insight into what consumers respond to. We also have the marketing tools to reach these consumers. We are excited about entering the pet insurance market with PetPremium and are confident that it will be able to establish itself as a major player in the industry”, said CEO of ReviMedia, Frans Van Hulle.