Kaiser Permanente to Present at Mobile Marketing Strategies Summit

Kaiser Permanente to Present at Mobile Marketing Strategies SummitThe Global Strategic Management Institute announced Monday that the 7th installment of the Mobile Marketing Strategies Summit agenda will feature Kaiser Permanente.

Specifically, Kaiser Permanente’s Brian Gardner, Head of the Mobile Center for Excellence, will be on hand to discuss the Kaiser Permanente App.

According to Gardner, the app in question provides 9 million members with uninterrupted mobile access to their care providers, health information, and health management tools.

The app makes “the mobile experience enjoyable, easy and convenient,” which helps keep members engaged in their health care, ultimately resulting in better health, says Gardner.

The Mobile Marketing Strategies Summit will be held February 11-13, 2014 at the Marines’ Memorial Club and Hotel in San Francisco, California.

To learn more about the summit and its developing agenda, check out www.mobilemarketingstrategiessummit.com.