Jebbit, an interactive content marketing platform, just announced a new mobile offering as part of a suite of products.
The suite, we’re told, enables brands to use interactive content to engage consumers on a 1:1 basis to acquire new users, educate audiences, drive conversions, and profile customers.
The company’s platform is used by global brands and media companies such as Tribune Media, Dunkin’ Donuts, EMC, LifeLock, and AutoNation, all of which leverage mobile as a key customer engagement medium.
One product, a mobile-first, micro-content platform, has a swipeable interface and engages a brand’s audience with interactive content like quizzes, lookbooks, and trivia. Consumers can simply swipe left or right to indicate their preferences, tastes, and opinions.
Early adopters like Cathay Pacific Airways, Boden, and Greater Media Boston have launched campaigns leveraging Jebbit’s new mobile product with tremendous results. Out of the consumers who have seen the mobile content created with Jebbit’s platform, 79% engaged with it and 52% entered their email address.
“This is our first campaign with Jebbit, and we already love working with them. We are delighted with the high customer engagement rate and the stunning aesthetics of the campaign,” said Wing Mui, Senior Online Marketing Analyst at Cathay Pacific Airways.
