Isis Holding Off on Launch… But Why?

Ready… set… wait! Following weeks of anticipation that the Isis mobile wallet and payments network would formally go online during the summer, it now appears that this self-imposed deadline will not be met. An Isis executive claims the delay is essential to make a few last-minute tweaks that are critical to the user experience. Isis, …   Read More

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Ready… set… wait!

Following weeks of anticipation that the Isis mobile wallet and payments network would formally go online during the summer, it now appears that this self-imposed deadline will not be met.

An Isis executive claims the delay is essential to make a few last-minute tweaks that are critical to the user experience.

Isis, which is a joint venture between Verizon Wireless, AT&T, and T-Mobile USA, told CNET today that it was delaying the start of its trials, which were scheduled to start this month in Salt Lake City, Utah, and Austin, Texas.

“Our focus has been on making sure when we launch we do it properly and do it right,” says Ryan Hughes, head of marketing for Isis. “The task we undertook was a fairly complex one… we’re not experiencing any major issues.”

Verizon, AT&T and T-Mobile joined forces to create Isis in 2010.

Although no one close to the venture would confirm the suspicion, some believe that Apple’s unveiling of the new iPhone 5 without NFC implementation may be the reason Isis is regrouping and determining which devices are best equipped to carry the banner of mobile payments in the coming months.

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