On Thursday, Verizon Wireless and Intuit announced a “strategic alliance” aimed at giving small to medium-sized businesses the ability to process credit card payments on smartphones and tablets.
The mobile partners are now offering Intuit’s GoPayment app and pocket-sized credit card reader in Verizon Wireless’ 2,300 retail stores and business-to-business sales channels.
According to a press release issued this morning, Intuit says that GoPayment makes it easier and more affordable for small businesses to process credit cards and for anyone who sells products or services to accept credit card payments wirelessly.
Given the swelling popularity of mobile payments among increasingly savvy mobile consumers, expectations remain high for Intuit’s GoPayment platform within the burgeoning mobile payments market.
“Intuit’s GoPayment on America’s most reliable network is a mobile transaction game changer, and brings another dimension of must-have technology to the small business community,” say Mike Schaefer, executive director of the Business Solutions Group for Verizon Wireless. “Payments and transactions are often the biggest hurdle businesses face. Our value proposition is to streamline, simplify and enable business owners to get paid with minimal delay. This collaboration with Intuit is an important part of our strategy to bring the most innovative online and mobile tools to our customers.”
