Infographic: Why Big Data Isn’t a Big Mistake for Marketers

Is big data really worth the time, attention, and investment from marketers? Those in the know say yes. And helping to make the case is a new infographic from Visual.ly. The team at Visual.ly has just published a detailed visual created with McKinsey to illustrate how marketers can use the power of big data to …   Read More

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Infographic Why Big Data Isn't a Big Mistake for MarketersIs big data really worth the time, attention, and investment from marketers?

Those in the know say yes. And helping to make the case is a new infographic from Visual.ly.

The team at Visual.ly has just published a detailed visual created with McKinsey to illustrate how marketers can use the power of big data to boost the reach and effectiveness of their campaigns. Check it out below.

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