Infographic: Why Beacons Beckon The Attention of Marketers

Infographic Why Beacons Beckon The Attention of MarketersBeacons are at the center of the hottest buzz in marketing today. And marketers are taking notice for good reason.

In-store mobile-marketing provider, Swirl, has just published a new infographic highlighting the significant business opportunity that beacon technology offers for retailers and marketers.

Entitled “The Beacon Marketing Opportunity: Consumers are Ready But Are Retailers?” the infographic reveals that seventy-nine percent of consumers who have received push notifications on their smartphone in the past six months have made at least one purchase as a result.

Not too shabby.

To learn more about the marketing muscle of the beacon, check out the infographic shared below.