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Infographic: Mobile Combined With Email & Social Media To Create “Marketing Trifecta”

We love infographics around here, and luckily there’s been an influx recently in relation to the mobile marketing industry.  We covered one from PromotionalCodes last month that gave us an interesting look at the growth in mobile coupons, and Mobclix followed that up with one about rich media video ads on the iPad.  Just this …   Read More

By Justin
August 17, 2010
0 3740 7
By Justin
August 17, 2010
0 3740 7
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Infographic: Mobile Combined With Email & Social Media To Create "Marketing Trifecta"We love infographics around here, and luckily there’s been an influx recently in relation to the mobile marketing industry.  We covered one from PromotionalCodes last month that gave us an interesting look at the growth in mobile coupons, and Mobclix followed that up with one about rich media video ads on the iPad.  Just this morning, Tatango provided eight interesting graphics that compared SMS marketing to email and social media channels, and now we’ve discovered a killer one from Flowtown as well [embedded below].

Flowtown decided to illustrate the findings of an interesting survey conducted by eROI in which they aimed to determine the impact of mobile marketing in email and web marketing programs — in addition to identifying the importance and impact of social networks in relation to their email and web marketing efforts.  Of the more than 500 marketers surveyed, eROI was able to provide a better understanding of how marketers were using email, mobile and social effectively, but also to pinpoint new ideas for better planning and intergration of the available opportunities.

Combining mobile, email and social media has created a so-called “Marketing Trifecta” going forward, and Flowtown has done an incredible job visualizing the data of this concept:

(Click to view full-size)

Infographic: Mobile Combined With Email & Social Media To Create "Marketing Trifecta"

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In this article
  • Marketing Strategy
  • Mobile Marketing
  • Mobile News
  • Mobile Social
  • email marketing
  • eROI
  • flowtown
  • infographic
  • marketing trifecta
  • Mobile Marketing
  • social media
  • Social media marketing

7 comments

  1. Dan Martell 12 years ago

    Thanks for the post Justin!

    @danmartell
    Co-Founder

    1. JustinMMW 12 years ago

      Thanks for the awesome infographics Dan! You guys do awesome work.

  2. Infografik: NEW Marketing Trifecta aus Mobile, Social Media und E-Mail | I like my mobile 12 years ago

    […] [MobileMarketinWatch] […]

  3. Podcast: Is mobile marketing on the right dirt track? | 12 years ago

    […] marketing is still on a bumpy, meandering dirt track, but there are lots of great detours that are off the map and worth exploring. Mobile billing is […]

  4. Social Software 12 years ago

    This is great information. I love the infographic! I have to say I'm actually surprised at the 75% figure for social networks, other studies I've read have but that one a lot hight in the US, closer to 90% of internet users.

    1. Patrick 10 years ago

      90% of adult users more than likely

  5. Infographic: Mobile Combined With Email & Social Media To Create “Marketing … – Mobile Marketing Watch (blog) | Mobile Marketing News 12 years ago

    […] posted here: Infographic: Mobile Combined With Email & Social Media To Create “Marketing … – Mo… Share It: Hide Sites $$('div.d55').each( function(e) { […]

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