A new infographic on the growth of mobile in the post-PC era and how marketers are addressing it is getting a lot of talk this morning.
Produced by Moovweb and shared with Mobile Marketing Watch today, the premise of the infographic is that while we all know the global population has gone mobile, many businesses lack the mobile optimization that is needed to meet the new shift in content consumption and online behavior.
Incredibly, 52 percent of retailers do not yet have a mobile site, and the majority of organizations are still not designing websites or conducting usability testing specifically for smartphones or tablets.
The infographic shares stats on the staggering growth of mobile and how various markets are taking advantage of the opportunity.