Mobclix, the mobile ad-exchange that was recently acquired by Velti, does an excellent job at creating monthly infographics that detail stats from its network — many of which we’ve covered in the past. For December, the company takes a look at mobile shopping apps on the iPhone, and the impressive growth in impressions for such apps during November.
In addition to pulling data from its ever-growing in-app mobile advertising network, Mobclix also surveyed over 600 smartphone owners on their usage of mobile shopping apps as we enter the busy holiday shopping season. According to the data, Mobclix reports that shopping app usage in November 2010 increased 249% over 2009, although the number of shopping apps only increased 52 percent in roughly the same time period.
