Infographic: How to Engage Social Media Types with Your Marketing

Social media is fast-becoming a marketing must for businesses of all sizes.

But using social media effectively remains a challenge for many, particularly in light of the “seven types of social media fans” and the different marketing approaches required to really connect with each.

On Tuesday, Veronica Maria Jarski of MarketingProfs shared a fascinating new infographic from ReachLocal, which researched the most popular types of social media fans.

So what does the audience you’re marketing to in the social realm really look like? Find out below.