Having a social media strategy isn’t as simple as launching Twitter and Facebook pages and issuing an occasional post.
There’s much more to it if you really want to make the most out of social media when it comes to effectively marketing a business or commercial effort.
“Social media strategy is the foundation of your company’s success – it’s the why and what part of your social media activity,” says the team at Dreamgrow, a social media and Internet marketing company. “If you don’t have a strategy in place, it’s more than likely that you will only accomplish mediocre results.”
To help guide social media newbies down the path to effective social media marketing, Dreamgrow recently produced the following infographic which thoughtfully outlines the proper course of action to take.