Are you using Google+ for marketing purposes? If not, you should. At least that’s what social media analysts and marketing experts say with regard to Google’s popular social networking platform, which now boasts some 343 million active users.
“Most businesses consider Google+ irreverent when it comes to marketing to potential customers and instead of investing time in getting to know the site they are turning to popular social networks like Facebook, Twitter and LinkedIn,” writes Megan Bildner, Jr. Editor of Daily Deal Media.
“While that may be working for now,” she adds, “Google+ is on the rise for more than one reason: the number of active users is increasing, business content ranks higher when posted on Google+, they have a different approach to marketing and Google’s future will change how integrate all the necessary apps in our life.”
Today, Bildner shared with readers on DDM an infographic showing why Google+ is “the killer platform for marketing.” You can check it out below.