Here’s What Happened in Mobile Marketing This Week

Here’s What Happened in Mobile Marketing This WeekIn case you missed it, here are some of the top stories in mobile marketing and advertising we’ve been following this week.

Smaato Report: Mobile Web Use Doubles, Social Media Drives Much of the Growth
Mobile usage is growing like gangbusters, according to a new report from Smaato.

GSMA Dishes Details on Mobile World Congress 2016
With 2015 rapidly approaching its end, one of 2016’s most eagerly anticipated events draws closer on the calendar.

MMA Webinar Alert: Mobile Campaigns and How to Create Conversions
The Mobile Marketing Association (MMA) will present an online webinar entitled “Mobile Campaigns: Secrets to Delivering Superior Conversions” on Thursday, October 8 from 10 to 11 a.m. (CDT).

Apple Unveils iPhone 6s, World’s ‘Most Advanced’ Smartphone
On Wednesday, Apple CEO Tim Cook did more than just tout his company’s new flagship smartphone as the most advanced in the product line’s history. To Cook, the new iPhone 6s is the most advanced smartphone ever created.

iPad Pro is Just What the Enterprise Ordered
With iPad sales now a fraction of what they used to be, Apple has been looking intensely for a new take on its tablet.

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