Here’s What Happened in Mobile Marketing This Week

Here’s What Happened in Mobile Marketing This WeekIn case you missed it, here are some of the top stories in mobile marketing and advertising we’ve been following this week.

Report: Android Dominates Usage in APAC Region
Smartphone use in the Asia Pacific region “continues to grow at a pace on par with the rest of the world, with page-view volume on mobile websites and apps approaching global averages.”

What’s The Value Of Social Media For Business? New Report Aims to Answer That Burning Question
ProMediaAuthority, a business based in San Diego, California, has just released information on “the importance of social media for business.”

The Old is New Again: Is Texting the Latest Cool Presidential Campaign Tool?
The presidential election of 2016 is a long way away (in political time), but the campaigns are already adjusting what they do to the digital zeitgeist of the moment.

Spanking the Spammers? Yes, Truecaller Lets You Do That with ‘Truemessenger’ App
Don’t you hate it when you get those texts from an unknown number, with or without a vague “name,” that you don’t recognize and can’t possibly verify as legit? Help could be on the way. And you don’t even have to text 911.

Moving Forward in Reverse: Digital Element Launches New Reverse Geocoding
Big news out of Atlanta. Digital Element has just introduced what it calls GeoMprint, a new reverse geocoding solution targeted at mobile device traffic.

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