Google: Just 17 Countries Account For 80 Percent Of Mobile Advertisements Served

Google’s AdMob published a blog post today detailing some interesting stats on where the majority of mobile ads are served these days. While the company serves ads in over 190 countries, just 17 of which accounted for more than 80% of total traffic in December 2010.  North America still reigns supreme with 43% of all …   Read More

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Google’s AdMob published a blog post today detailing some interesting stats on where the majority of mobile ads are served these days.

While the company serves ads in over 190 countries, just 17 of which accounted for more than 80% of total traffic in December 2010.  North America still reigns supreme with 43% of all ads served, with Asia a close second at 33%.  Three countries — India (26%), South Korea (13%) and Japan (12%) —  accounted for more than half of ad requests from Asia in December, while five countries in Asia — South Korea, Japan, China, Singapore and Thailand — had growth rates of more than 1000% in 2010.

Mexico and Brazil drove more than half of all ad requests Latin America in December, while Brazil’s growth in 2010 far outpaced that of any other country in the region at a whopping 1251%.  Three countries — the UK (33%), France (17%) and Germany (12%) — drove more than 60% of ad requests from Western Europe in December, while the top 10 countries in the region all experienced a greater than 400% growth rate for the year.

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