Fortumo Makes Mobile Payments News at Game Developers Conference

On Wednesday at the Game Developers Conference in San Francisco, California, mobile payments provider Fortumo made headlines with the announced launch of in-app payments for Windows Phone. Fortumo is now the only third-party payment provider on Microsoft platforms with support for cross-device integration of payments on Windows 8, Windows RT and Windows Phone. From today’s …   Read More

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On Wednesday at the Game Developers Conference in San Francisco, California, mobile payments provider Fortumo made headlines with the announced launch of in-app payments for Windows Phone.

Fortumo is now the only third-party payment provider on Microsoft platforms with support for cross-device integration of payments on Windows 8, Windows RT and Windows Phone.

From today’s announcement:

With this update, app and game developers can use a single SDK to activate payments on all Microsoft devices: desktops, laptops and tablets running Windows 8 and smartphones running any version of the Windows Phone operating system. For the end-user buying virtual coins or unlocking new features, payments are completed with 2 simple clicks without having to leave the app, leading to better payment conversion, an improved user experience and increased revenue.

“With Windows Phone we are seeing a repetition of what happened when Android launched –developers who were initially cautious in porting their apps to the new operating system are starting to see Windows Phone as a viable source of revenue,” explains Martin Koppel, co-founder and Chief Revenue Officer of Fortumo.

“Our goal,” Koppel summarizes, “is to help developers who are making the move to Windows Phone easily monetize their users globally and with a more broadly accessible, higher converting payment method than credit cards.”

To learn more, click here.

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