There’s another huge public breakup to report. And this one doesn’t involve Tom Cruise and Katie Holmes.
This is a monumentally shocking split that comes not from Hollywood but from the equally fanciful land of social media.
It saddens us at Mobile Marketing Watch to report that LinkedIn and Twitter no longer appear to be together (Fortunately, the couple had no children to fight over.)
As Ryan Roslansky penned on the LinkedIn Blog ahead of the weekend, “LinkedIn and Twitter have worked together since 2009 to enable the sharing of professional conversations on both platforms. Since this relationship began, some of you chose to sync your LinkedIn and Twitter accounts to share your professional content, knowledge and expertise.”
As Twitter shared earlier today in a blog post from Michael Sippey, they are increasingly focused on “providing the core Twitter consumption experience through a consistent set of products and tools.” Consistent with Twitter’s evolving platform efforts, Tweets will no longer be displayed on LinkedIn starting later today. We know many of you value Twitter as an additional way to broadcast professional content beyond your LinkedIn connections. Moving forward, you will still be able to share your updates with your Twitter audience by posting them on LinkedIn.
So although the break doesn’t totally separate LinkedIn from Twitter… it’s a break nonetheless.
If TMZ doesn’t keep you up to date on the evolving saga, MMW certainly will.