Ahead of today’s formal unveiling, MMW was privy to an advance look at what’s new from Moovweb, a self-proclaimed pioneer in powering engaging mobile experiences for the world’s leading brands.
On Wednesday morning, the company formally announced the launch of its Optimize mobile experience optimization (MEO) platform.
Moovweb Optimize is “the industry’s first MEO platform that enables companies to grow revenue, engagement and brand loyalty by providing device-specific, contextual mobile experiences that convert up to 70 percent better.”
What’s more, the company also launched its free mobile performance tool, MoovScore, to help companies assess their technical performance versus their industry peers.
“Brands are losing customers to competitors by not reaching, engaging and converting through mobile,” said Ajay Kapur, CEO and Founder at Moovweb. “We are helping our customers tackle critical mobile deficiencies, improving perceived speed by up to 45 percent, doubling conversions and driving increased revenue and customer satisfaction. Optimize allows our customers to deliver rich, context appropriate experiences targeted for personalization, usability, navigation flow and speed.”
To learn more about what’s new from Moovweb, click here.