Facebook Serves Up Plugin for Comments on Mobile Websites

Facebook users complained, and Facebook listened. Today, the venerable social networking giant announced a new Comments Box plugin for mobile websites, something many business owners and website proprietors have been wanting for a long time.

The new plugin will make it simpler for websites to engage consumers regardless of where they are.

“Today we’re launching the Comments Box plugin for mobile to make it easier for media sites to engage people across the web and mobile devices, and for people to comment on news regardless of where they’re reading it,” Facebook says.

“If your website has the Comments Box, the plugin will automatically appear on the mobile web version of your site today,” the post reads.

To get the technical details for this new feature from Facebook, click here.

“The Comments Box for mobile is the latest update to the plugin to make commenting more social and authentic, improve the quality of conversations online, and drive traffic and engagement to media sites,” Facebook says. “For example, in December we added a Subscribe link in the plugin next to the names of people who’ve turned on Subscribe to help them grow their Subscriber base.”

Do you think the expansion of Facebook comments to mobile sites is a smart move for business owners looking to engage on-the-go consumers? Please weigh in with a thought or comment below.