On Wednesday morning, Distimo announced the launch of Conversion Tracking, a free Software Development Kit (SDK) that offers app developers a “one-stop shop” to measure and analyze their app transaction value and the lifetime value of their app users.
The app store market data and analytics leader says that Distimo Conversion Tracking directs consumers to the right app store, and enables developers to easily identify what country and traffic source their app users are coming from and what devices they are using.
“Until today, there has been no product available for developer that combines both data from app stores as well as conversion tracking,” boasts Vincent Hoogsteder, CEO and co-founder of Distimo.
“The highly accurate insight provided by Distimo Conversion Tracking into the lifetime value of their app users combined with data from their marketing campaigns across all possible app store revenue sources will ultimately help app developers accelerate their growth and make better business decisions,” he said in a written statement this morning.
Available now, Distimo Conversion Tracking is free to use and supports iOS, Android, Windows Phone, Adobe AIR and PhoneGap.
To learn more about cross-platform app distribution and conversion tracking, click here.