Mobile Advertising Watch broke the news recently about the latest offering to the mobile ad world from DashBid.
According to the report in question, Dashbid is behind “DashBid360” — the first 360-degree video ad unit that runs on multiple platforms and screens.
DashBid360, MAW reveals, gives users a high-quality, high-impact 360-degree video experience.
“DashBid360 ads provide immersive, interactive video experiences. Users simply move their mobile device or mouse to view the advertising from every angle,” a statement from DashBidreads. “Sales of virtual reality equipment are forecasted to top $1 billion this year and reach $21 billion by 2020. Studies show deep user engagement in virtual reality environments.”
Based on the latest industry projections, 360-degree video ads are growing in popularity among major brands and publishers that see the format as potentially more engaging than other methods.
“This groundbreaking product gives publishers the tools they need to drive revenue as 360-degree media catches on,” said Victor Ortiz, DashBid’s VP of Product. “DashBid is always looking to give publishers new ways to break through the noise.”
To check out DashBid for yourself, click here.