Now that Black Friday and Cyber Monday are behind us, we continue to see data on the huge boost in mobile shopping and commerce that’s taken place in the last week.
eBay today released stats on Cyber Monday sales in relation to mobile usage to follow up on similar data released for Black Friday. We reported on Monday that eBay’s mobile sales for Black Friday nearly doubled from 2009, and for Cyber Monday, the company reports mobile sales were up an impressive 146% year-over-year. In addition, the company reported that consumer adoption of its mobile suite of apps increased more than threefold based on items purchased during the week of Thanksgiving and Cyber Monday compared to the same period in 2009.
The iPhone was the leading mobile device on eBay this year in terms of sales, with two-thirds of its mobile revenue from the holiday week coming from iPhone users. Big surprise I know. The other third was comprised of Android, BlackBerry and mobile web users combined, as well as a sizable chunk of Windows Phone 7 users. In the U.S., cars & trucks topped the list of products purchased by mobile phones, and cell phone & PDA accessories and women’s clothing led in terms of total number of transactions. During November 22 through November 29, the most money was spent using mobile phones in California, Texas, New York, Florida, and Pennsylvania. California was the most active state in both sales volume and number of transactions.
In conjunction with the announcement, eBay is also releasing an awesome new infographic application that provides a visualization of mobile shopping trends from Nov. 22 to Nov. 29 within the top 20 eBay product categories across the United States, Canada, France, Germany, the United Kingdom and Australia.