• ABI Research: Revenue From Mobile Video Set To Exceed $2B In 2013, Thanks To 4G

    ABI Research has released data indicating that revenue from mobile video services is set to top $2 billion by 2013, driven in large part by increased availability of 4G data services and video-centric smartphones and tablets. ABI predicts video telephony, video messaging and video-on-demand will account for a majority of the revenue earned from mobile …   Read More

  • Mobile Users Tuned In World Cup In Droves, Numbers Are In From ESPN & Univision

    Both ESPN and Univision strategically positioned themselves for mobile viewership during the World Cup, and the numbers are in from both providers.  The end result?  Mobile played a huge role in how fans engaged with the tournament. ESPN said its FIFA World Cup App was...

  • WWE Pins YouTube For New Content Deal

    One of the biggest complaints of many professional wrestling fans is that much of WWE’s most popular programming isn’t widely available on mobile devices. That criticism, however, is getting body slammed this week by a new multi-year partnership announced between World Wrestling Entertainment, Inc. and YouTube. As a result, full episodes of WWE “Friday Night …   Read More

  • Jumptap Adds Video To Comprehensive Mobile Advertising Platform

    Jumptap today announced at the Mobile Marketing Forum the addition of video to its premium mobile ad network.  Through the addition, Jumptap is now the only network to offer all mobile advertising solutions including search, display, rich media, video and in-app advertising all from one platform. To make it happen, Jumptap is also announcing a …   Read More

  • Mogreet Debuts Mobile Video Marketing Platform

    Mogreet, a new company focusing on mobile video-based marketing, debuted it’s new all-inclusive mobile video platform yesterday at Ad:Tech- a platform that gives advertisers access to “hundreds of millions of Americans across all top U.S carriers,” and is available on feature flip-phones and the latest...

  • ESPN Rolls Out Mobile Gameplan

    On September 7th, ESPN will celebrate thirty years of existence. But instead of perpetuating yesterday’s gameplan, the folks at ESPN are preparing for the future. And for ESPN, mobile marketing will factor heavily into the years ahead. Helping viewers embrace a more interactive, multi-platform fan...

  • Study: Mobile Video Users Most Valuable To Market To

    The results of a new study have come out recently that took a look at how mobile video users react to integrated advertising in mobile video, as well as their reliance on mobile for information. The study, put on by Transpera Ad Network and InsightExpress, a...

  • Talking Pictures For iPhone A Start

    One of two reasons I decided against getting an iPhone was because it lacks video-recording capability. The micro-vlogging startup 12seconds hopes consumers will enjoy its compromise solution: The ability to make a three-photo, 12-second-long slideshow on your iPhone, accompanied by audio of your choice. This new application went on sale at the iPhone App Store …   Read More

  • Mobile Commerce Videos

    Tellabs has produced some mobile commerce videos if you haven’t seen these. In fact they launched a totally separate new website. Honestly, I didn’t even know Tellabs was in the mobile space, did you? I know Tellabs from my job. At one time we distributed...

  • Can Mobile Disrupt The Film Industry?

    According to Ridley Scott it is and he doesn’t like seeing his art form getting commercialized down to the mobile screen. In fact Ridley believes it’s killing cinema. “Director Ridley Scott has lashed out at technology which allows people to watch films on mobile phones...