• NFC Gets the Smackdown at 7-Eleven, Best Buy

    Just when you think near field communications (NFC) technology is finally catching on, a story like this comes along. According to Mobile Commerce Daily, 7-Eleven and Best Buy are effectively pulling the plug on NFC for the time being. NFC has been weak to take off as a mobile payment technology despite the efforts of …   Read More

  • Why Mobile Marketers Shouldn't Take Their Focus Off of NFC

    With mobile marketing and mobile payments expected to develop a beautiful and prolific relationship in years to come, it’s never too early for mobile marketers to begin considering how the rapidly evolving mobile payments industry may soon give way to new opportunities to reach consumers on the go and promptly convert their attention into sales. …   Read More

  • NFC Quickly Catching Up to QR Codes and SMS in Ticketing Market

    In recent years, Near Field Communications (NFC) technology has clearly fallen short of once-ambitious and almost universal industry analyst projections. But that doesn’t mean NFC isn’t making process. Indeed, it has. And soon it may catch up to QR codes and even SMS, at least in the ticketing market. If it seems like another far-fetched …   Read More

  • Report: Most Consumers Don’t Trust NFC

    It’s basic human nature to fear or distrust that which isn’t known or well understood. As a result, many consumers continue to exhibit a lack of faith or trust in near field communications technology – specifically, NFC payments. YouGov’s “The Future of Mobile Digital and Contactless Payments” report indicates that 35% of UK adults are …   Read More

  • Pressure Mounts on Apple to Embrace Isis Mobile Wallet

    With Apple’s Passbook proving that the iDevice maker is interested in mobile coupons, payments, and digital payment options, some industry experts believe Apple’s next-gen iPhone 6 (likely to be released in the fall of 2014) could support Isis Mobile Wallet. Isis is finally ready to be a major prime time player. Recently, the mobile commerce …   Read More

  • Strategy Analytics Lowers Outlook for NFC Based Mobile Payments

    On Friday, Strategy Analytics lowered its outlook for NFC-based mobile payments. The reduction, we’re told, reflects the slow pace at which operators are pushing NFC payment services, limited NFC payment deployments by handset makers, and the continued slow adoption of contactless payments by retailers. The analysts now estimate that 115 Million NFC handset owners will …   Read More

  • NFC Enabled Devices to Exceed 500 Million in 2014

    And you thought NFC wasn’t growing? The number of NFC-enabled devices in use will exceed 500 million in 2014, according to a new report. ABI Research’s “NFC Devices, Strategies, and Form Factors” calculated that a minimum of 285 million mobile and consumer electronics devices will ship in 2013 as OEMs continue to drive the market …   Read More

  • Pinsight Touch Concentrating on ‘Dynamic NFC’

    Sprint confirmed Thursday the availability of Pinsight Touch, a nationwide open platform for storing and accessing credentials on a mobile device. With a strong emphasis on security, the solution is opening up new possibilities for the transit, access and payment verticals, Sprint says. Pinsight Touch offers a direct path for credential issuers to enable their …   Read More

  • Are Mobile Payments Here to Stay?

    From PayAnywhere to Square, there is a handful of well-respected and market leading mobile payments solutions available today to retailers large and small. But while the mobile payments business is booming, the mobile wallet space is struggling to live up to the hype. “Forget about cash or credit,” says Brett Nuckles of BusinessNewsDaily. In 2013, …   Read More

  • Mobile Doesn’t Need NFC to Impact Restaurants

    Despite the fact that NFC technology and mobile wallets haven’t yet revolutionized the retail and restaurant checkout experience as quickly as anticipated, the mobile credit card reader industry has largely exceeded expectations and continues to impress industry watchers and analysts. Earlier this spring, Symphony EYC published the results of a new survey indicating that Americans …   Read More