Mobile Social
Mobile Social
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UVU and NUVI to Open New Social Media Command Center
Education and social media are now inextricably linked. That much is true again this week, based on an announcement shared with MMW on Thursday. “In response to the increasing need for today’s students to acquire skills and fluency in social media, Utah Valley University, in...
By Kevin Matthies -
If You’re Marketing on Social Media, It’s Time to Get Serious About Video
MAW recently shared the insightful findings of a new survey by Animoto, a cloud-based video creation service that produces video from photos, video clips, and music. According to the report in question, the final word in social media may soon be lots fewer words —...
By Michael -
Simply Measured Research Points to Increase in Social Marketing’s Importance
More important than ever. That’s what Simply Measured has to say about social marketing. A pioneer in social analytics, the company has just released its third annual “State of Social Marketing” report, which provides insights from more than 2,700 social media professionals in 111 countries—with...
By Kevin Matthies -
A Tweet to Beat the Heat? New Report Reveals Hot Social Media Trend
When temperatures rise, so does the number of people using Twitter to talk about the weather. “For more than a decade, people have used social media to express themselves and inform and engage users across the globe. Now, a new study by Florida State University...
By Michael -
Falcon.io Rolls Out Instagram Publishing Flow for Stories and Carousel
Falcon.io, a social media management and customer experience (CX) platform, is making ways today. The company, we’re told, now allows customers to plan, execute and optimize their Instagram marketing strategy from a single platform with a new publishing flow. What’s included in the latest update?...
By Michael -
Infographic: Video More Important Than Ever in Social Media
MAW recently shared the insightful findings of a new survey by Animoto, a cloud-based video creation service that produces video from photos, video clips, and music. According to the report in question, the final word in social media may soon be lots fewer words —...
By Michael -
Perion’s Social Media Division Named a Snapchat Partner
Perion Network Ltd. announced Monday that MakeMeReach has been named a Snapchat Partner, expanding its comprehensive social media offerings. “This latest distinction gives Perion competitive reach capabilities and positions the Company to drive global ad objectives,” a provided statement explains. According to Doron Gerstel, CEO...
By Mike Randazzo -
Leapfrog Offers Performance Marketing Solution to Help Higher Education Institutions Optimize Paid Social Efforts
Social Media News: Leapfrog, a leading performance marketing company, offers a specialized solution for Higher Education Institutions seeking to maximize Paid Social Media marketing efforts. With consumers, especially millennials and Gen Zs, spending substantial time each day on platforms like Facebook, YouTube, Twitter, and Instagram,...
By Michael -
5 Hacks for Instagram Marketing on Mobile
The following is an exclusive guest contributed post to MMW from Shawn Arora, the founder of LaunchSpark Instagram is a popular and highly engaging social media platform. In just seven years, Instagram has significantly increased its user base in almost all demographic groups, and now...
By Michael -
Social Media Week Ready to Take Atlanta By Storm
Social Media Week is fast approaching. And, if you’re not familiar, this is a leading news platform and worldwide conference that curates and shares the best ideas and insights into social media and technology’s impact on business, society and culture. February 27 – March 1...
By Michael
